COMPANY HISTORY

Impact Sports was created in 1990 by owner Tom Handlen. What started out as a fundraising company (frozen pizza, candy bars, wrapping paper, coupon books, etc.) has now developed into a successful sports apparel company.

In the beginning, Tom was able to provide customers with quality products at a low price, without a marquee brand name. In 1996, Reebok provided Impact Sports with their first major brand to sell. The company quickly became Reebok's number one team dealer in the country. Three years later Impact Sports was able to aquire Adidas as their second major brand. While continuing to grow with Reebok, Impact Sports was also able to work their way to the top level at Adidas Team.

By 2002, Nike would become the third major brand Impact Sports would represent and within a year would become their sole major brand. Impact Sports has now become one of three Nike Platinum Dealers overall, while becoming Nike's largest Team Apparel Dealers in the world.

COMPANY OVERVIEW

Impact Sports is a custom screen printing and embroidery company as well as being a Nike Team Dealer. The company employs over 80 people, including salesmen, production, office staff, artists and customer service. With a diverse selection of products and services, Impact Sports is able to cater to a broad range of customers. Impact Sports customers range from the following categories:

Elementary & Middle Schools	High Schools	Colleges & Universities
Companies & Corporations	Bookstores	Youth Organizations

PRODUCT BRANDS AND INFORMATION

Impact Sports offers a variety of products. These include shoes, uniforms, warm-ups, fleece, hats, polo shirts, jackets, equipment, t-shirts, shorts and other sportswear. The following are some of the brands Impact Sports uses:

Nike	Impact Sports	Top of the World	Brett Bros.
Gildan	Columbia	Cutter & Buck	Ash City
Adams	Holloway	Alleson Athletic	Dodger

CORPORATE SPONSORS

Impact Sports has been very involved in the growth of many associations through sponsorship. Being involved with so many different organizations has led to great success through the years. Some partnerships include:

Major League Baseball Players Alumni Association
Wisconsin Football Coaches Association
Wisconsin Basketball Coaches Association
Wisconsin Intercollegiate Athletic Conference
Iowa Junior College Athletic Conference
Minnesota Football Coaches Association
Arizona Football Coaches Association
Metro Basketball Coaches Association (NEB)
National Club Baseball Association
National Football Foundation
College Football Hall of Fame

Impact Sports is very visible at all the major clinics as well. Some include:

American Football Coaches Association Clinic
National Association of Basketball Coaches Clinic
American Baseball Coaches Association Clinic
Athletic Equipment Managers Association Clinic
National Association of College Stores (CAMEX)
Nike National Clinics

NOW AND THE FUTURE

Today, Impact Sports uses great work ethic to become a very successful company. With Impact Sports' many "Coach Friendly" services, the company has become one of the more unique and innovative Team Dealers in the country.

As the company has grown in Wisconsin and throughout the Midwest, the drive to grow the business has become stronger. Impact Sports will continue in their hard work, customer service and ongoing effort to become the leader in the team business and corporate world.